Cameron is a Social Media Content Creator at Nover Marketing, specializing in organic content strategy, video editing, and brand development for architecture, engineering, and construction (AEC) firms. She focuses on translating technical industry expertise into clear, visually compelling digital storytelling—helping AEC companies strengthen their brand authority and communicate their value with confidence.
Although her work in marketing began in 2020, Cameron entered the AEC sector when she joined Nover, bringing with her a background that naturally complements the industry. She grew up around architecture; her mother worked as an architect, and many members of her family were involved in designing or building their own homes. Being surrounded by drawings, discussions about materials, and conversations about how spaces take shape gave Cameron an early appreciation for the built environment. When she discovered Nover—an agency dedicated to elevating AEC brands—she immediately recognized an opportunity to combine her creative skill set with a field she understood on a deeper, more personal level.
At Nover, Cameron manages the full lifecycle of organic social media content for clients across the AEC landscape. Her work includes content strategy, social calendars, branded graphics, video editing, copywriting, monthly reporting, industry research, and the development of reference materials and internal processes. One of her strongest passions is shaping video content. She takes client-provided footage, renderings, and project visuals and transforms them into cohesive, polished stories that highlight craftsmanship, progress, and the people behind the work. For many AEC firms, video is a critical tool for showcasing credibility, and Cameron excels at elevating this medium to its fullest potential.
Cameron is known among colleagues and clients for her strong work ethic and reliability. If her name is attached to a project, she ensures the deliverable meets a high standard—visually, strategically, and editorially. Her ability to maintain consistent quality, even across complex workloads or fast-moving environments, is one of her defining strengths. She is also highly proactive, often anticipating client needs, identifying new content opportunities, and refining brand direction to support long-term growth.
Cameron’s educational foundation plays a meaningful role in her approach to marketing. She studied at Temple University Japan before transferring to Washington State University, where she earned her BA in Japanese. Her background in language, communication, and cultural studies shapes how she analyzes audiences and crafts messaging. In the AEC industry—where conveying technical expertise to diverse viewers is essential—this perspective helps her create content that is both accessible and compelling. She continues to invest in professional development by staying current on industry research and evolving content trends.
Outside of her professional work, Cameron brings creativity into many areas of her life. She lives in Florida and enjoys walking with her cat, studying languages, and traveling. She has also been a freelance florist since she was 16—a passion that allows her to design arrangements for weddings, events, and special occasions. Additionally, she is a dedicated gluten-free baker, continually experimenting with new recipes and techniques.
What motivates Cameron most about working with AEC companies is the opportunity to highlight the people and expertise behind every project. She believes that each building tells a story—one shaped by engineers solving problems, designers imagining possibilities, and tradespeople bringing those visions to life. Her goal is to honor that process through thoughtful, well-crafted social media content that gives both the projects and the people behind them the visibility they deserve.