25 Marketing Tips for Construction Companies
At Nover Marketing, we are a full-service marketing agency that works exclusively with architecture, engineering, and construction companies. Most of our clients are in the construction industry, and over the years we have partnered with businesses ranging from mom-and-pop residential remodelers to large-scale commercial contractors. That focus has given us deep expertise in what works, […]
How to Market a Small Construction Company
Most small construction companies we talk to at Nover Marketing have one thing in common: they built their business the old-fashioned way through word of mouth and boots-on-the-ground hustle. They put up signs in their yard, knocked on doors, handed out flyers, and built trust project by project. That grassroots approach still works, especially for […]
10 Construction Company Social Media Content Ideas
As AEC (Architecture, Engineering, and Construction) marketing experts, we manage social media for dozens of construction industry clients — from custom home builders to commercial contractors and home service providers like hardwood flooring companies. We’ve tested the full gamut of post types and learned a lot along the way. Below are our 10 top content […]
Best Construction Websites to Inspire Your Redesign
As the founder of a marketing agency that specializes in the AEC space (architecture, engineering, and construction), I have strong opinions on what good construction website design looks like. For residential remodeling companies, most clients come to us having grown their business through word of mouth, without ever investing in marketing. As a result, they […]
PPC Campaigns for Construction Companies
Pay-per-click (PPC) campaigns for construction companies — not to be confused with the other PPC abbreviation in the construction world (Portland Pozzolana Cement) — can be a profitable source of lead generation, depending on your company’s product and service offering mix. Here are the top considerations to know before launching a successful PPC campaign on […]
Moving a remodeling company from residential to commercial
Opportunity A residential remodeling company approached us with the goal of expanding into commercial work. While many large commercial projects rely heavily on networking and established relationships, there’s a subset of opportunities we call “bridge jobs.” These projects — like small office renovations, retail buildouts, or light commercial remodels — can often be won through […]
Launching a new ADU company to $1M in a year
Opportunity An entrepreneur approached us wanting to launch a new ADU construction company. They had recently considered joining an ADU franchise but ultimately decided to forgo the opportunity and start their own business in direct competition with the franchise. ADUs are a newer product that is rapidly growing in popularity. It presented a big opportunity […]
Rice Design & Build
Brand refresh When the client approached us, they were preparing to undergo a rebrand from Rice Interiors to Rice Design & Build to more accurately reflect their services. They came to us with a font, and we assisted with color palette selection to capture their clean, contemporary vibe. Website design From a sleek scrolling header […]
Arbor Construction
Brand refresh Artisan, minimal, and organic—these words embody Arbor Construction. The variation in the width of the “O” in the logo subtly nods to the natural beauty of wood while also reflecting Seattle’s artistic spirit. Website design The new website for this Seattle-based remodeling company captures the region’s modern, sleek aesthetic with clean lines and […]
Maley Building Corporation
Website design Inspired by their numerous magazine features, we designed the Maley site with a luxury editorial aesthetic. The design prioritizes clean alignment, striking photography, and minimal text, creating a sophisticated, magazine-inspired experience that allows their work to take center stage. Brand assets Following the editorial nature of the brand, we created a custom lookbook […]