aec industry marketing

Welcome to our blog – a treasure trove of marketing insights tailored for the world of architecture, engineering and construction (AEC). We are Nover Marketing, not just experts in marketing, but specialists who understand the unique landscape of AEC practices. We realise the subtle challenges, intricate dynamics, and the vast possibilities that abound in this field.

Our focus spans across various elements crucial to a firm’s success in the digital age. Our articles draw from comprehensive research, up-to-the-minute industry trends, and our hands-on experience in helping firms like yours carve out a distinct presence in the digital realm.

Stay with us as we delve into topics that matter, offering insights that can help your firm stand out and make its mark. Whether you’re building your brand from the ground up or redefining your existing identity, we’re here to help guide your journey.

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Construction Marketing Websites: Why Your Company’s Website Matters More Than Ever

Whether you operate commercially or focus on residential projects, there are plenty of reasons why construction firms let their websites fall to the bottom of...

25 Marketing Tips for Construction Companies

At Nover Marketing, we are a full-service marketing agency that works exclusively with architecture, engineering, and construction companies. Most of our clients are in the...

How to Market a Small Construction Company

Most small construction companies we talk to at Nover Marketing have one thing in common: they built their business the old-fashioned way through word of...

10 Construction Company Social Media Content Ideas

As AEC (Architecture, Engineering, and Construction) marketing experts, we manage social media for dozens of construction industry clients — from custom home builders to commercial...

Best Construction Websites to Inspire Your Redesign

As the founder of a marketing agency that specializes in the AEC space (architecture, engineering, and construction), I have strong opinions on what good construction...

The Importance of High Intent, Long-Tail Keywords in your Marketing Strategy

Essential to any marketing strategy, but especially in the aec (architecture engineering and construction) industries, are high intent, long-tail keywords. In this article we’ll explore...

PPC Campaigns for Construction Companies

Pay-per-click (PPC) campaigns for construction companies — not to be confused with the other PPC abbreviation in the construction world (Portland Pozzolana Cement) — can...