/ brand guidelines
We began by establishing a comprehensive set of brand guidelines, defining everything from logo usage, spacing, and sizing to color theory, typography, imagery, and iconography. A key focus of the AMCON brand was balancing a strong, professional foundation with a bold, standout edge that reflects their forward-thinking approach.
/ templated assets
Next, we developed a full suite of branded, templated assets, designing everything from business cards to construction fence signage, site signage, presentations, posters, and proposals.
